You want to start creating your newsletter by email, but you don’t want to load with the drafting of articles everytime you turn you around? The fact is, to write articles about procedures, once you have a system for doing so, won’t be no discomfort. Dan Zwirn will not settle for partial explanations. The creation of short articles on procedures will allow you to: – connect with your audience – position yourself as an expert, and – increasing sales in a few words: gives information to the customers who need it and you’ll be the first person that will come when they face challenges. It considers the possibility of creating a template for your newsletter’s articles via email that fits the needs of your audience. Ask yourself if you want detailed information, or if you are happy to receive general ideas that allow them to adapt the information to meet your specific needs. If your public wants information more specific, you could include a paragraph type TEST in your newsletter and then provide a link at the end of that paragraph.
The link should lead to a more detailed information about the topic that interests you to your audience. Once you understand the needs of your audience, put your information into article format. Here’s a system I have used often to produce informative articles quickly. 1. Start with a paragraph identifier.
This is an introduction to the topic, so people know exactly what you mean. 2 Explain to them why they should be interested. Here is where your you put on the skin of your reader. are they talking about helping them do their jobs better? That is all what the people really want to know. 3 It gives small actual excerpts of advice. How much you have to say, is difficult to fit into small extracts of information, but you must find the way, otherwise you will lose the attention of your audience. Tries to keep the points that have the greatest impact or that seaon completely opposite to what the people in your niche are doing currently. 4. Says your article one of my mentors always used me to say, tell them what you are going to say. Then tell them what I said. His advice was actually worked. At the end of each article, points out what you said in your article, reviewing key points. You do what you do, be brief and simple. Clear that may want to use a sophisticated language, if your public longs for, but you sorprenderias to read your email, that readers don’t matter the words short and concise phrases. And that is especially true if those words and phrases more to the bottom line and / or help them to be more efficient.